Substantial Incomes – Wealth Creation

When you or your associates occasionally fall victim to Scatter Bomb fever, don’t change your plan of action, simply continue on your steady course, while including a mention of the exciting new addition in your presentations.

Many distributors suffer from a lack of structure – particularly those who were accustomed to the structure of traditional business. If you have a problem organizing your time, use a planner or scheduler to help you stay on track.

Make clear requests for your own business and personal growth from a coach or upline mentor and, in return, give honest feedback to your downline associates, being mindful of their objectives.

If you want to avoid being scattered and keep total clarity of vision, reevaluate how to better serve and be served by your team.

The success of our business is commensurate with our enthusiasm, which in turn is affected by our personal lives. It is only when people can visualize the end result that they will consider joining you in this business.

When you experience a personal crisis, don’t be afraid to include it in “your story” to help break down the barriers during your presentation.

You can’t avoid crises, but you can prevent them from completely diverting your attention away from your intended objectives by using each one as a stepping-stone to propel you to success.

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Substantial Incomes

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If closing your new long-distance prospect is impossible, check out the kind of meetings being held in that area and encourage your prospect to attend only the business presentation portion of the best meeting.

The preeminent purpose of network marketing has always been to consume and distribute quality products by word-of-mouth, while paying network distributors what they are worth, thus enabling them to live quality lives.

You can preserve the integrity of our industry by (1) affiliating only with those companies that will terminate even a “big hitter” who breaks the rules, (2) by inviting honest people into your organization, and (3) by training your new distributors to respect the structural integrity of our industry.

Some unscrupulous marketers attempt to destroy the structural integrity of our industry by unethically inducing other distributor’s prospects, who attend meetings unaccompanied, to join their own downline by implying that they cannot be successful without local support…which, of course, is a myth.

The myth of local support implies that distributors are limited to recruiting in their own city with no potential for global expansion, which is totally contrary to the nature of MLM.

The exponential growth of a network marketing organization lies in the distributor’s ability to teach others how to become leaders who in turn can teach others an easily duplicated system for recruiting anywhere in the world.

Success in a foreign market is dependent on:

1. The loyalty and communication between sponsors and new distributors.
2. Well-translated training materials that offer a simple, proven system that is easily duplicated.
3. The self-reliance of the new start-up group in that country.

Success does not result from merely finding one good person and then “plugging in” that recruit to whatever training happens to be offered locally.

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Substantial Incomes

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We had to meet him early that morning at 2:00 A.M. My instincts screamed No, but I wanted to build a huge downline. If this guy was so powerful, then I’d go there. Eagle picked me up at 1:30. I wore my best suit. This was a heavy hitter and I needed to impress him. We drove through several side streets and then down a dark alley. Eagle parked the taxi and we walked for another block until we came to what looked like a garage with a side door. Eagle knocked three times. Someone opened the door just a crack, and the man and Eagle spoke in Mandarin Chinese. My knowledge of the language at that time consisted of ‘Please bring me the check,’ ‘Where is the bathroom?’ and ‘Are you ambitious?’ We were led down a long hallway that resembled the tunnel to a dungeon. Finally, we entered a room that was ‘tastefully’ decorated with two chairs, a beat up sofa, one desk, and nothing else. A man finally entered the room after about fifteen minutes. The only thing I picked up on was that the man’s mood went from serious to angry to extremely hostile. I kept asking Eagle, ‘So, is he interested?’ Eagle kept saying that we’d talk later.

“When we finally left and were walking down the alley to the taxi, I noticed Eagle kept turning around every few yards and looking back. After we got in and started driving, I demanded to know what the heck had happened. Eagle confessed that a friend of his had borrowed a large sum of money from this man, in an attempt to get a major crime boss from the United States to leave him alone. At this point, I told him to stop the cab. I got out and told him to find another sponsor.

“The second thing my sponsor told me is to ‘do whatever it takes.’ I now believe this phrase does have its limitations.” Cold recruiting in a foreign market can be extremely difficult, especially for a first-year networker. Since that time, Bob has gone on to build an organization of thousands of people in more than twenty countries and is currently at the top of the compensation plan in his company. Think what he could have lost had he let that unpleasant experience get the best of him. He should have followed his instincts that told him a 2:00 A.M. meeting is bizarre.

Each company has a variety of ways of dealing with the international market. Some go into a foreign country and find a local partner without opening it to their distributors at all. Others allow only those who have achieved a certain level of success to work in the foreign market. Still others require their marketers to meet qualifications all over again in each individual country in which they choose to build. Others have one seamless global plan, which is open to every level of network marketing.

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Substantial Incomes

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• One of the first manifestations of the Scatter Bomb will be the temptation to change, just slightly, the recruiting system you’ve learned, by either softening the approach or lowering the income or recruiting numbers.
• The way to prevent your new distributors from attempting to “reinvent the wheel” is to anticipate it early, and warn them during training of the importance of following a proven system.
• Counter the threat that first-year networkers will be offered other deals by:

1. Warning them of this fact.
2. Teaching them that perseverance with one company is the key to success.
3. Explaining to them that trying to build two downlines in separate companies will lead to failure.

• Most new distributors will be tempted several times to change companies, but, remember, no single person in your organization is absolutely indispensable.
• As you continue to build your group, new leaders will emerge under those who choose to leave.
• Keep your group from jumping from one system to another by preparing them ahead of time to glean new facts from a new speaker while never changing to a new recruiting or training system.
• The key to building a successful business is to stick with one system long enough to allow it to work.
• Ask a trusted upline associate for recommended reading, and don’t lose your vision by following authors not recommended by your mentor.
• Scatter Bomb fever can be caused by an announcement, often from highly respected leader within your company, about a soon-to-be-released product or service that they say is so unbelievable that everyone will soon be clamoring for it. Be skeptical of their claims until you have used it yourself.

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President believes strongly that network marketing is an opportunity for personal growth, which will then lead to financial growth. With the help of my new networking family, I learned how to stop hiding my tragedy and, instead, turn it into a positive force for gift-giving. I have told my story to hundreds of people, who in turn have affected thousands of others – Don’t drink and drive. Instead of wallowing in the shame of it all, I now honor Renford by saving lives in his name as I tell others his story and mine. If it weren’t for the philosophy put forth by our incredible industry, I know I would still be drinking and living in guilt and despair. Instead, I have a beautiful relationship with my wife, a wonderful three-year-old son, a thriving medical practice, a network organization that is growing geometrically, and most of all, I am living my passion -which is to powerfully affect the lives of millions.”

Dennis was fortunate to have found a supportive wife and an understanding team in his network marketing company. He could easily have allowed his tragedy to diffuse his energy for the rest of his life. Instead of yielding to chronic alcoholism and utter despair, he has turned his attention toward concentrating on the lives he can still save. The exponential growth that is so strongly promulgated by our industry is far from being just about money. As it is exemplified in Dennis’s personal life, the concept is a force for change in hundreds of thousands of lives. Dennis has overcome his reluctance to hide his story. By his openness, he has made a significant impact on others.

Each time we sit down with new prospects, we must realize we have the opportunity to make a difference in their lives. But for that to happen, we must find a way to get through their resistance. When prospects see a business opportunity that seems too good to be true, one that doesn’t fit their self-image, they will either pass on the opportunity or get in and then quickly get out.

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Substantial Incomes

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• The Scatter Bomb is a mental explosion that diffuses the focus of distributors, causing them to stop using the system they have been taught and to frantically follow any and every new network marketing system or leader that comes along.
• Effective network marketing is a process of duplicating systems; each time you change the system, everyone in your downline gets confused.
• New marketers can be handed  everything on a silver platter and still fail if they refuse to duplicate a simple system that has already been tried and tested.
• Novice distributors must be taught to follow the teachings of their sponsors and not deviate from them.
• Distributors must be warned to put on blinders their first year because of the veritable smorgasbord of competing companies, recruiting systems, videos, manuals, and numerous other sales systems available to them.
• Successful networkers build their businesses on their ability to shut out every negative influence around them, whether internal or external, and stay the course with clear vision, focusing intently on their goal and plan of action.

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Substantial Incomes

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“Eagle became very excited and said he knew just the man who could build a huge downline. The only catch was that we had to meet him early that morning at 2:00 A.M. My instincts screamed No, but I wanted to build a huge downline. If this guy was so powerful, then I’d go there. Eagle picked me up at 1:30. I wore my best suit. This was a heavy hitter and I needed to impress him. We drove through several side streets and then down a dark alley. Eagle parked the taxi and we walked for another block until we came to what looked like a garage with a side door. Eagle knocked three times. Someone opened the door just a crack, and the man and Eagle spoke in Mandarin Chinese. My knowledge of the language at that time consisted of ‘Please bring me the check,’ ‘Where is the bathroom?’ and ‘Are you ambitious?’ We were led down a long hallway that resembled the tunnel to a dungeon. Finally, we entered a room that was ‘tastefully’ decorated with two chairs, a beat up sofa, one desk, and nothing else. A man finally entered the room after about fifteen minutes. Eagle and the man spoke to each other for about thirty minutes. The only thing I picked up on was that the man’s mood went from serious to angry to extremely hostile. I kept asking Eagle, ‘So, is he interested?’ Eagle kept saying that we’d talk later.

“When we finally left and were walking down the alley to the taxi, I noticed Eagle kept turning around every few yards and looking back. After we got in and started driving, I demanded to know what the heck had happened. Eagle confessed that a friend of his had borrowed a large sum of money from this man, in an attempt to get a major crime boss from the United States to leave him alone. At this point, I told him to stop the cab. I got out and told him to find another sponsor.

“The second thing my sponsor told me is to ‘do whatever it takes.’ I now believe this phrase does have its limitations.”  Cold recruiting in a foreign market can be extremely difficult, especially for a first-year networker. Since that time, Bob has gone on to build an organization of thousands of people in more than twenty countries and is currently at the top of the compensation plan in his company. Think what he could have lost had he let that unpleasant experience get the best of him. He should have followed his instincts that told him a 2:00 A.M. meeting is bizarre.

Each company has a variety of ways of dealing with the international market. Some go into a foreign country and find a local partner without opening it to their distributors at all. Others allow only those who have achieved a certain level of success to work in the foreign market. Still others require their marketers to meet qualifications all over again in each individual country in which they choose to build. Others have one seamless global plan, which is open to every level of networker.

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Substantial Incomes

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If a company fails to terminate a networker who shows a pattern of unethical behavior, then the precedent is set. The activity will be duplicated and multiplied by the very nature of the business. Once the monster is created, there is no controlling it.

The situation we are describing been experienced firsthand by us and many other, and we can tell you unequivocally that it has caused more heartache than all the other challenges in this business put together. If your company is still young and you have yet to expand  internationally, do everything in your power to insist on strictly enforced international policies – including the termination of highly productive distributors, if necessary. Once the company shows how serious it is about international policy enforcement, the word will spread. Those who might consider such a practice will think twice, not wanting to risk their termination. But if a company waits too long before sending out this message to its worldwide distributor force, it may be like trying to put the evils back into Pandora’s box.

Network marketing is a colossal business and it becomes even bigger when you enter the international scene. Some legends of the business have confided to us that they’ve lost millions because of pre-launch, illegal activities. All that money went directly into the pockets of those who advanced into the country with products and paperwork before its official center. But what breaks our hearts is that many honest leaders in our industry had their one lead, and chance for wealth, stolen by such brazen crooks, without any company intervention.

International recruiting can be difficult even if you have the financial means to avoid the Plug-in Pistol altogether and can personally supervise the new market, taking up temporary residence there. If, for any reason, something feels wrong about a prospect or meeting, follow your instincts and say Next. Rob Hayman of Pompano Beach, Florida, had been with his network marketing company about six months when the corporate leaders made their first expansion into the Pacific Rim. Rob decided to go for it. Why not? The answer to that question becomes clear as Rob explains: “I spent five months in Hong Kong and then went to Taipei. One day I was riding in a taxi and found that the driver spoke English quite well. I invited ‘Eagle’ back to my apartment to show him our business. My upline associate always taught me that if someone was within three feet of you and breathing, try to recruit him.

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None of us works in a vacuum. The success of our business is commensurate with our enthusiasm, and our enthusiasm is affected by our personal lives. Dr. Dennis of Middletown, Connecticut, found comfort by focusing his complete concentration on his business while going through the greatest tragedy of his life. Dennis’s story puts many other crises in perspective.

“On February 28, 1992, at approximately 10:30 P.M. , I was involved in a car accident that changed my life forever. Before this tragedy, I was a successful person, or so I thought. I excelled in everything I ever did in life. I was a perfectionist who was able to do many things and do them all well. But the problem was deep down, I was unhappy. I wasn’t passionate about anything in my life. This instability led to my divorce, a drinking problem, and finally the accident that was the turning point in my life.

“I had been drinking that night, like I had on numerous other occasions in my life. That’s how I disconnected from reality. On this particular night, I ran a red light and broadsided a car with two passengers. The passenger was not hurt, but the driver Renford, was killed.

“From that moment on, my life activities consisted of being sued, appearing in court, going bankrupt, trying to run my medical practice with my name in the headlines, facing a possible ten years in jail, and trying to sustain a marriage to my new wife, Bonnie, the most supportive person in the world. On the inside, I felt guilt, shame, sorrow, fear, and despair, all mixed together. I wished I had been the one who died. This was a tragedy of immeasurable proportions and it was buried inside of me, eating me up.

“I was convinced of misconduct with a motor vehicle and sentenced after thirty days, with three years probation. I was put on random urine tests for two years, alcohol counseling, and AA meetings. My license was put on probation for two years. I went  bankrupt and had to close my office. I did 3,000 hours of community service. But nothing, I felt, could make up for the life I had taken.

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Substantial Incomes

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I was fascinated by the joy of writing a new script wherein I could develop a game bigger than life with no particular ties to the outcome. But the most important part of this plan came when I began surrounding myself with a community of individuals who would support me in my decisions and commitments and who would always be there for me.

“Then I learned that it was a two-way street. I had to be able to give positive, directional feedback to my players to help them win the game based on their own expectations. I had always wanted to be the good guy to my friends, wearing the white hat. But now I could see the value of letting other members of my team know when they were getting off track with their businesses. As the one soliciting support, I needed to make strong, clear requests. As the one giving support, I came to understand that my associates could not read my mind. They joined me in this business believing that I would lead the way. So I began making requests of them that honored their individual visions and supported them to stay on their own chosen paths to success.

What John discovered was that being part of a truly supportive team is the key to success. It comes down to a few simple steps: (1) Consider the unlimited possibilities and shape your vision around the vast choices; (2) Develop a game plan, delineating specific daily steps toward building your business that will include identifying those characteristics in your life that you believe could be improved; (3) Get into action. Don’t procrastinate – Just do it!; (4) Make clear requests from a coach or upline mentor for your own personal growth and give honest feedback to your downline, being mindful of their personal objectives. Then watch your business grow beyond your wildest expectations.

Because of the multi-level structure of our industry, we are all part of a team – sometimes coaching and other times being coached. When it all works according to plan, the multi-level compensation program is absolutely warranted and justified. To try to go it alone in this business is to swim upstream. It is a team business in which, in the course of everyday, there should be some giving and receiving along the way. If you want to avoid being scattered and keep total clarity of vision, you need to reevaluate how to better serve and be served by your team.

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Substantial Incomes

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Don’t let any of the Warm List Warheads strike you. Reach out to everyone on your list, starting with those in your city whom you would enjoy as partners in the business. Contact your top twenty or thirty family members and friends and invite them to take a look at this exciting opportunity. If possible, your sponsor should be there with you for your first two or three home meetings. It’s best to present the opportunity to small groups of three to six people at a time. Invite twice as many guests as you want to allow for the “no-shows,” which are an inevitable part of this business. Focus your first ninety days on “relationship marketing”- that is, reaching out to those closest to you to extend the invitation to create a business partnership intended to enhance the quality of your lives. Over the course of your first year, devote almost all of your time to approaching the remainder of your list, setting appointments, and presenting the opportunity. Notice that we didn’t say “Take them to someone else’s meeting.” These are your prospects, your appointments, and your presentations. Using your warm list, keep doing this over and over until you reach your desired goal. Of course, once you have sponsored new associates, train them to duplicate your efforts: to use and share your products and services with a small circle of friends, and then to prospect, set appointments, and assist them in doing their own meetings with those on their warm lists. Like the presentation, do this training in small groups in your home once a week – we suggest Saturday morning. Once your new associates complete their assignments – order products, set their goals in writing, and begin making their warm list – they then qualify for a one-on-one personal training session with you.

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And when you begin calling them – on your own, remember, no three-way, gang-up calls – make certain that you are in an enthusiastic frame of mind. Share your desire to be involved in business with them and focus your prospecting question around big money, free time, and a lifetime partnership.

The philosopher Maurice Nichol, a student of Russian-born spiritual teacher Georgei Gurdjieff, used to say, “All people are asleep. And in order to awaken them from their stupor long enough to introduce them to a new idea or way of doing things, you must give them some sort of conscious shock.” We agree. What we’ve come to recognize is that unless you use high income numbers, most people will remain asleep. The promise of $20,000, $30,000, even $50,000 a month – income levels actually achieved by the top earners – is usually enough of a conscious shock to awaken most folks to your presentation. Then, if the time is right, and if they’ve been thinking about changing careers or fearing being laid off, they might respond affirmatively, listen to an audio presentation, and actually come to a meeting. That’s one of the keys to effective network marketing. Many people have the leadership potential to do this business, but may not reveal it to you unless the timing is right.

Sometimes your warm market list can expand almost to the other end of the spectrum, simply by making your business and products known to those within your circle of influence. Neldia Hudman Ahlquist, like so many ex-wives, did not get along with her ex-husband’s new wife, Joyce Hudman. Both are from small towns just outside of Houston, Texas. Neldia describes the situation: “The tension between us was so strong that at one time when Joyce was working at a law firm with a mutual friend, she asked the mutual friend to ask me not to come to the office while she was there. After she left that law firm, one of the partners would purchase gift packages of my products for all the secretaries, who loved them so much they told Joyce about them. Once I even asked my ex-husband to buy one for her Valentine’s Day gift. He laughed at me and said, ‘she wouldn’t use anything that you sold,’ but he bought it anyway. To my surprise, after using what he bought, she called and asked if she could come over. We did a skincare clinic and she left as my new distributor.

“We are now close friends, and work together in the business. It has made a wonderful difference for my children. We recently roomed together in Dallas for a regional conference with our company. Everyone looked puzzled when I introduced her as my ‘wife-in-law.’ To make things even funnier, last week I went to her house to wait for my son. There were two other ladies there – one was engaged to the other one’s husband and was there to pick up her son. They too had come together through our business. It’s amazing the friendships you forge when you work in this business. You make friends with people you never thought possible.”

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