Word of Mouth Referral Part 2

  • Move past your comfort zone and offer everyone on your warmlist this opportunity, especially those you feel are already to successful to consider doing business.
  • Professionals have a natural tendency to refuse to openly acknowledge their participation in network marketing but this refusal can negatively impact their business because their doubts and insecurities can be sensed by both prospects and distributors.
  • If you can’t let your associates at work know about your involvement in network marketing, be sure, during in-home presentations, to show that you are proud and enthusiastic about the industry and your company.
  • Your reluctance to approach your warm market, because you have been in other MLMs and have already approached the same people in the past, can easily be overcome by assuring your friends and family that your research and analysis has finally led you to the right company.
  • Never qualify your prospects: To decide in advance that one person is too important to be approached, or another is too inadequate to succeed, is economic suicide.
  • If your professional career has a potential conflict of interest that hampers recruiting efforts, you can either:

1. Prospect through “life styling,” that is, by approaching people through the normal course of your life, letting them know, without mentioning your business, that you would like to get together with them when it is appropriate: or

2. Sponsor someone who knows your business associates and can ethically approach those people.

  • You want to consider prioritizing your list by using “target marketing,” wherein you share a personal background with certain groups from your warm or lukewarm market.

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